A slow WordPress site is losing you customers every day. Let's find out exactly why, free.
Send me your URL. I'll run a complete audit on your WordPress site, identify what's actually slowing it down, and email you a written report with 3-7 concrete fixes ranked by impact. Plain English. Five working days. No cost. No follow-up unless you ask.
Senior UK developer, 12+ years on WordPress. Audit delivered within 5 working days. Manually written, not auto-generated.

Trusted by Businesses Across the UK
































































Speed isn't a vanity number. It's revenue.
Most UK business owners run PageSpeed Insights, see a red score, and have no idea what it actually means for their business. Here's what the research says, in real numbers, not generic statistics.
53%
of mobile site visits are abandoned if a page takes over 3 seconds to load
Google research
2.5x
higher conversion rate on sites that load in 1 second vs 5 seconds
Portent analysis of 100M+ page views
21.6%
lift in lead-gen funnel progression from just a 0.1 second mobile speed improvement
Google and Deloitte, Milliseconds Make Millions
47%
of UK businesses say their website has recently embarrassed them in front of a key stakeholder
Marketing Tech News, UK survey
Five things you'll know by the end of next week.
Most free WordPress audits are 30-second auto-generated PageSpeed screenshots with a sales pitch attached. This isn't that. It's a written manual review by a senior developer, with specific findings tied to your real site code. Genuinely free, genuinely useful, no obligation.
What's actually slowing your site down
Not 'optimise images' as vague advice. Specifically which images are unoptimised, by how much, and how to fix them. Same for plugins, scripts, hosting, theme code.
Why it matters for your business
Real numbers tied to your real situation. If your mobile speed is costing you N% of visitors, the report tells you N. Not generic statistics, your specific gap.
Three to seven concrete actions, ranked by impact
Each one specific to your site. Some you can do yourself or hand to your existing developer. Some need specialist work. Either way, you know what to ask for.
Honest verdict: optimise or rebuild?
Sometimes a site can be fixed with optimisation. Sometimes the foundation is too far gone and a rebuild costs less than 18 months of patches. The audit tells you which one applies to you.
Real PageSpeed targets and how to measure them
Real numbers, agreed key pages, mobile-first. So if you decide to fix it (with me or anyone else), you have a benchmark to measure against.
Send me your URL.
Four fields. 60 seconds. Your audit lands in your inbox within 5 working days.
If you're wondering why this is free.
Most 'free audit' offers are a setup for a high-pressure sales call. This isn't. Here's the honest commercial logic:
- I'm a senior UK developer. My best clients are people who need a rebuild, not people who buy £199 audits.
- Doing one audit takes me 1-2 hours. If even a small fraction of audit recipients turn into rebuild clients, the maths works.
- Auto-generated audits are useless and they've poisoned the well. By doing manual audits and writing real reports, I differentiate from the scammy operators.
- If your site needs optimisation rather than a rebuild, the audit might tell you to do that yourself or with another developer. That's fine. I'd rather you trust the audit than feel ambushed.
- No follow-up emails unless you ask for them. No automated nurture sequence. You get the report, you do what you want with it.
New Covent Garden Market: speed and accessibility, done properly.

A WordPress site for one of London's largest wholesale food markets, where speed matters because most users land on a mobile device looking for opening times or stallholder info. The work involved tracking down performance bottlenecks, optimising images and scripts, and bringing the site up to WCAG accessibility compliance at the same time. The methodology I use for the free audit is the same one I'd use on your site.
See the case study →What clients say about working with me.
“I've worked with MattDarm for several years. They consistently produce the highest quality work with an excellent range of expertise. Always delivered on time and a pleasure to work with — highly recommended.”

Four steps. Five working days. £0.
Send your URL
Form below. Four fields. Takes 60 seconds. You'll get an instant confirmation that the audit is on its way.
I audit your site (within 5 working days)
I run the audit manually, write the report, pull the numbers. No back-and-forth required from you. If I have a quick question, I'll email.
Written report arrives in your inbox
PDF, 4-8 pages, plain English, with screenshots and ranked recommendations. Yours to keep regardless of what happens next.
Optional 20-minute walkthrough call
If you want, we book a quick chat to walk through findings. Or just read the report and ignore me. Your call. No follow-up unless you ask for one.
Questions
Get the free audit. Five working days. No catch.
Send me your URL. I'll send you a real written report explaining what's slowing your site down and how to fix it. Manually written by me, not auto-generated. No follow-up unless you ask for one.
Rather just talk?
If you'd prefer a quick 30-minute chat instead of waiting 5 days for a written report, book a discovery call. No prep needed.