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Web Development & UX

Website Speed Optimisation

Dramatically improve your website's loading speed and Core Web Vitals to boost SEO rankings and user experience

  • Faster load times mean better user experience and more conversions
  • Improved SEO rankings — Google prioritises fast websites
  • Reduced bounce rate and increased time on site
  • Better performance on mobile networks
Website Speed Optimisation — What We Deliver
98/100
PageSpeed Score
96%
Core Vitals
1.2s
Load Time-68%
-72%
TTFB Reduced

What We Deliver

Website speed matters. Users expect pages to load in 2–3 seconds. Anything slower and they leave. Search engines penalise slow sites with lower rankings. Every second of delay costs you visitors, leads, and revenue. Most websites have significant speed optimisation opportunities that are easy to miss without proper analysis.

We perform a detailed speed audit to identify exactly what's slowing your site down — unoptimised images, render-blocking JavaScript, poor server response times, inadequate caching, or code inefficiencies. Then we implement targeted optimisations that reduce load time and improve Core Web Vitals.

The result is a faster website that ranks better in search, provides a better user experience, and converts more visitors into customers.

Why Choose Us

What makes our website speed optimisation service different.

Comprehensive Audit

We don't just run a speed test. We perform a detailed audit identifying all performance bottlenecks — images, code, server, caching, third-party scripts — with specific recommendations.

Data-Driven Optimisation

Every optimisation is backed by performance data. We prioritise changes with the biggest impact on load time and Core Web Vitals, not guesswork.

SEO-Focused Results

We focus on optimising for Google's Core Web Vitals — the metrics Google actually uses for ranking. A faster site in Google's eyes is a site that ranks higher.

Long-Term Support

Speed optimisation isn't a one-time service. We provide ongoing monitoring and support to keep your site fast as it grows and as traffic patterns change.

Simple, Transparent Pricing

Compare the published scope, then confirm deliverables, exclusions and terms in your written proposal.

Speed Audit

£199one-off

Detailed performance audit with prioritised recommendations.

  • Performance audit & analysis
  • Core Web Vitals assessment
  • Detailed recommendations report
  • Priority quick wins identified
  • Implementation roadmap
  • 30-day follow-up
Featured package

Full Optimisation

£499one-off

Complete speed optimisation implementation across all areas.

  • Everything in Speed Audit
  • Image optimisation
  • Code optimisation & minification
  • Caching implementation
  • CDN setup if needed
  • Core Web Vitals optimisation
  • 30% + speed improvement guaranteed

Ongoing Performance

£149/month

Continuous monitoring and optimisation as your site grows.

  • Monthly performance review
  • Ongoing optimisation
  • Speed regression monitoring
  • Core Web Vitals tracking
  • Quarterly strategy review
  • Priority support
  • Ad hoc optimisation projects

All prices are in GBP and exclude VAT. Contact us for a custom quote.

Get Started in Three Simple Steps

Forget complicated onboarding. We've made getting started effortless: choose your plan, tell us about your brand, and we'll handle the rest.

1

Performance Audit

We analyse your website using real-world performance testing tools. We identify all bottlenecks, measure Core Web Vitals, and provide a prioritised list of optimisation opportunities.

2

Optimisation Implementation

We implement optimisations starting with the highest-impact changes. This includes image optimisation, code improvements, caching setup, and Core Web Vitals fixes.

3

Testing & Ongoing Monitoring

We test thoroughly across devices and networks, measure the improvement, and set up ongoing monitoring to ensure performance stays strong as your site grows.

What You Get

Available capabilities. Confirm the deliverables and exclusions for your selected package in the proposal.

Performance Audit & Analysis

Detailed analysis of your website's current performance using real-world metrics. We identify exact bottlenecks and provide prioritised recommendations.

Image Optimization

Unoptimised images are often the biggest culprit. We compress, format, and serve images in modern formats (WebP, AVIF) with responsive sizing and lazy loading.

Code Optimisation & Minification

We minify CSS and JavaScript, remove unused code, split large bundles, and implement code splitting. Smaller files = faster load times.

Caching Strategy

We implement browser caching, edge caching (CDN), and server-side caching. Repeat visitors see dramatic speed improvements with caching in place.

Core Web Vitals Optimization

We optimise specifically for Google's Core Web Vitals — Largest Contentful Paint (LCP), First Input Delay (FID), and Cumulative Layout Shift (CLS).

Third-Party Script Management

Analytics, ads, and tracking scripts often slow sites down. We audit, defer, or async-load non-critical third-party scripts to minimise their impact.

What Our Clients Say

Real words from the businesses we've helped grow.

  • Matt and his team did the most wonderful job in creating our new website for Booked Images…

    Angie Jones

    Angie Jones

    Booked Images

  • I am the first author Matt has ever had, and it has worked like a dream. Everything I have asked for has been done quickly and efficiently. I cannot recommend Matt and his team highly enough…

    Jeremy J Mills

    Jeremy J Mills

    Author

  • Matt did a fantastic job of creating my website and working on my SEO. He was very helpful and patient, and always happy to explain everything, which is very helpful if you are not very technical. I'm very happy with the results and would definitely recommend.

    Liz Patey

    Liz Patey

    Owner, Liz Patey Makeup

  • MattDarm manages social media for our real estate agency and we finally have everything in order. Their professional approach, quick responses, and excellent communication have made us far more visible to our clients. Highly recommended!

    Alina Stefanovičiūtė

    Alina Stefanovičiūtė

    Owner, Global Properties AS Real Estate

  • MattDarm built the Cancer Black Care website from scratch and the result is an invaluable resource for our community. Their dedication and expertise were evident throughout, and they went above and beyond to meet every requirement. Highly recommended!

    Paul Campbell

    Paul Campbell

    Managing Director, Cancer Black Care

  • We initially hired Matt for a specific project to help us improve and develop our LMS on LearnDash. He did such an excellent job that what started as one project quickly developed into an ongoing working relationship…

    Marcelo Pereira

    Marcelo Pereira

    General Manager, Interface Aesthetics

  • I have used Matt on 2 brand projects. He is an extremely talented, resourceful and responsive creative force. He produces results for businesses ranging from millions to billions in value in variety of sectors. Highly recommended.

    Paul Kells

    Paul Kells

  • After trying many different agencies, MattDarm is exactly what I was looking for. They don't just deliver — they consult on the why behind every decision. Everything is built around the long-term success of my business, and that's made all the difference.

    Adam Saez

    Adam Saez

    Owner, Plant Power Academy

  • I've worked with MattDarm for several years. They consistently produce the highest quality work with an excellent range of expertise. Always delivered on time and a pleasure to work with — highly recommended.

    Daniel Ashby

    Daniel Ashby

    CEO, Digitally Responsive

  • MattDarm's sites are visually stunning and technically up to date. A really great team to work with — professional, creative, and always on point.

    Paul Harvey

    Paul Harvey

    Owner, Paul Harvey

  • Matt has been absolutely brilliant. I came into this project with a pretty clear idea of what I wanted, but also changed my mind about things constantly as we went. Matt just rolled with it. Nothing was ever too difficult and there was never any drama, he'd just work out how to make it happen…

    Josh Broyda

    Josh Broyda

    Complete Office Fitouts

  • We recently used MattDarm to rebuild our website and add a shop. From the beginning, Matt was professional, helpful, honest and transparent, and surprised us with ideas we would never have thought of…

    Amira Sari

    Amira Sari

    Client, Tile In Progress

  • MattDarm built the Rockee website from scratch with excellent results. They took my brief, helped with wireframes and design, and handled both front-end and back-end development. The end result was a high-converting, successful website.

    Matt Laybourn

    Matt Laybourn

    Owner, Rockee

  • MattDarm did an amazing job with our Beans Coffee Club site. They handled all the technical work like pros and delivered everything on time. Easy to work with and super dependable — would hire them again in a heartbeat.

    Richard Jones

    Richard Jones

    Managing Director, Beans Coffee Club

  • MattDarm has been a reliable partner across several IT projects. Their technical knowledge is impressive, but what sets them apart is a problem-solving attitude and the ability to bring clarity to even the most complex situations. High-quality results, every time.

    Michael Borzecki

    Michael Borzecki

    Owner, 6 Pack Supplements

Client testimonial

Frequently Asked Questions

Everything you need to know before getting started.

Let’s Get Your Project Moving

Book a free discovery call to discuss your goals, or send us a message and we’ll get back to you within 24 hours.

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