Marketing Strategy & Consulting
Clear, actionable marketing strategies that align with your business goals
- Comprehensive marketing audit
- Data-driven channel recommendations
- Actionable roadmap & priorities
- No long-term retainer required
What We Deliver
Most businesses don't have a marketing problem — they have a strategy problem. Without a clear plan, you end up spreading budget across too many channels, chasing trends, and never building the momentum needed to see real results. A solid marketing strategy changes everything.
We work with you to audit your current marketing efforts, identify the biggest opportunities, and build a clear, prioritised strategy that tells you exactly where to focus your time and budget. No jargon, no fluff — just a practical roadmap tailored to your business, market, and goals.
Whether you need a full marketing strategy from scratch, a second opinion on your current approach, or expert guidance on a specific channel, we provide the clarity and direction you need to grow with confidence.
Why Choose Us
What makes our marketing strategy & consulting service different.
Business-First Thinking
We start with your business goals and work backwards — not the other way around. Every recommendation ties directly to revenue and growth.
Channel-Agnostic Advice
We recommend what actually works for your business — not what earns us the most. If a channel isn't right for you, we'll say so.
Actionable Deliverables
You'll walk away with a clear, prioritised plan you can execute immediately — not a 50-page report that gathers dust.
Flexible Engagement
Book a one-off strategy session or ongoing consulting — no long-term retainers required.
Simple, Transparent Pricing
Compare the published scope, then confirm deliverables, exclusions and terms in your written proposal.
Strategy Session
90-minute deep-dive into your marketing with actionable next steps.
- 90-min strategy session
- Marketing audit
- Competitor analysis
- Channel recommendations
- Action plan document
- 30-day follow-up email
Full Strategy
Comprehensive marketing strategy with detailed implementation plan.
- Everything in Strategy Session
- Customer journey mapping
- Channel strategy & budget allocation
- Content strategy framework
- KPI framework & targets
- 90-day implementation plan
- 2 follow-up consultations
Ongoing Advisory
Monthly strategic guidance with performance reviews and optimisation.
- Monthly strategy call
- Performance review
- Campaign planning support
- Budget optimisation
- Quarterly strategy refresh
- Priority email support
- Team training resources
All prices are in GBP and exclude VAT.
Get Started in Three Simple Steps
Forget complicated onboarding. We've made getting started effortless: choose your plan, tell us about your brand, and we'll handle the rest.
Discovery & Audit
We immerse ourselves in your business, review your current marketing activity, analyse your competitors, and identify the biggest growth opportunities.
Strategy Development
We build a tailored marketing strategy with channel recommendations, budget allocation, content pillars, and a phased roadmap aligned with your goals.
Presentation & Handover
We present the strategy with clear rationale, answer your questions, and hand over a detailed document you can execute internally or with our support.
What You Get
Available capabilities. Confirm the deliverables and exclusions for your selected package in the proposal.
Marketing Audit
A thorough review of your current marketing — website, SEO, paid ads, social, email, and content — identifying what's working, what's not, and where the biggest opportunities lie.
Competitor Analysis
We research your key competitors to understand their strategies, positioning, and gaps you can exploit to gain a competitive advantage.
Channel Strategy
Data-driven recommendations on which marketing channels will deliver the best ROI for your specific business, audience, and budget.
Budget Allocation
A clear breakdown of how to allocate your marketing budget across channels for maximum impact — whether you're spending £500 or £50,000 a month.
KPI Framework
We define the key performance indicators that matter for your business and set up a measurement framework so you can track progress and make informed decisions.
Strategic Roadmap
A prioritised, phased marketing plan with clear actions, timelines, and ownership — so you know exactly what to do, when, and why.
What Our Clients Say
Real words from the businesses we've helped grow.
Matt and his team did the most wonderful job in creating our new website for Booked Images…
Angie Jones
Booked Images
I am the first author Matt has ever had, and it has worked like a dream. Everything I have asked for has been done quickly and efficiently. I cannot recommend Matt and his team highly enough…
Jeremy J Mills
Author
Matt did a fantastic job of creating my website and working on my SEO. He was very helpful and patient, and always happy to explain everything, which is very helpful if you are not very technical. I'm very happy with the results and would definitely recommend.
Liz Patey
Owner, Liz Patey Makeup
MattDarm manages social media for our real estate agency and we finally have everything in order. Their professional approach, quick responses, and excellent communication have made us far more visible to our clients. Highly recommended!
Alina Stefanovičiūtė
Owner, Global Properties AS Real Estate
MattDarm built the Cancer Black Care website from scratch and the result is an invaluable resource for our community. Their dedication and expertise were evident throughout, and they went above and beyond to meet every requirement. Highly recommended!
Paul Campbell
Managing Director, Cancer Black Care
We initially hired Matt for a specific project to help us improve and develop our LMS on LearnDash. He did such an excellent job that what started as one project quickly developed into an ongoing working relationship…
Marcelo Pereira
General Manager, Interface Aesthetics
I have used Matt on 2 brand projects. He is an extremely talented, resourceful and responsive creative force. He produces results for businesses ranging from millions to billions in value in variety of sectors. Highly recommended.
Paul Kells
After trying many different agencies, MattDarm is exactly what I was looking for. They don't just deliver — they consult on the why behind every decision. Everything is built around the long-term success of my business, and that's made all the difference.
Adam Saez
Owner, Plant Power Academy
I've worked with MattDarm for several years. They consistently produce the highest quality work with an excellent range of expertise. Always delivered on time and a pleasure to work with — highly recommended.
Daniel Ashby
CEO, Digitally Responsive
MattDarm's sites are visually stunning and technically up to date. A really great team to work with — professional, creative, and always on point.
Paul Harvey
Owner, Paul Harvey
Matt has been absolutely brilliant. I came into this project with a pretty clear idea of what I wanted, but also changed my mind about things constantly as we went. Matt just rolled with it. Nothing was ever too difficult and there was never any drama, he'd just work out how to make it happen…
Josh Broyda
Complete Office Fitouts
We recently used MattDarm to rebuild our website and add a shop. From the beginning, Matt was professional, helpful, honest and transparent, and surprised us with ideas we would never have thought of…
Amira Sari
Client, Tile In Progress
MattDarm built the Rockee website from scratch with excellent results. They took my brief, helped with wireframes and design, and handled both front-end and back-end development. The end result was a high-converting, successful website.
Matt Laybourn
Owner, Rockee
MattDarm did an amazing job with our Beans Coffee Club site. They handled all the technical work like pros and delivered everything on time. Easy to work with and super dependable — would hire them again in a heartbeat.
Richard Jones
Managing Director, Beans Coffee Club
MattDarm has been a reliable partner across several IT projects. Their technical knowledge is impressive, but what sets them apart is a problem-solving attitude and the ability to bring clarity to even the most complex situations. High-quality results, every time.
Michael Borzecki
Owner, 6 Pack Supplements
Frequently Asked Questions
Everything you need to know before getting started.
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Book a free discovery call to discuss your goals, or send us a message and we’ll get back to you within 24 hours.
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